Desktop on Rent IT Equipment on rent Laptop on Rent

8 Myths That May Stop You From Benefiting From Renting IT Equipment


Every good IT Manager or CTO knows that their team needs the best tools to do their job effectively. Their challenge? To equip his team with the latest technology, while ensuring cost-effectiveness. In this quest, he comes across two paths – to buy or to rent IT equipment. He understands that owning the equipment provides a sense of control, but it also means a hefty upfront cost and the risk of technological obsolescence. The other option, renting IT equipment, though alluring with its financial flexibility and access to the latest tech, is shrouded in myths and fears that have long been ingrained in his mind.

The thought of spending a substantial amount of money and yet not owning the equipment sends a shiver down his spine. He believes that leasing is a cocktail of hidden fees and charges, a path leading to outdated technology, and an invitation to dependence on the leasing provider. Despite hearing about the potential benefits of leasing, these fears form a formidable wall, blocking his view and keeping him from exploring this path further.

This article aims to challenge these myths. We will attempt to understand these fears, weigh them against the facts. Our goal is to provide clarity and to bring you closer to an informed decision.

Myth 1: Renting IT equipment is more expensive than buying.

Fact: Leasing offers financial flexibility and can be more cost-effective in the long run by freeing up capital, allowing for regular technology upgrades, and providing potential tax benefits.

Image showing Myth and Fact about: Leasing IT equipment is more expensive than buying

As a person responsible for deciding whether to lease or buy your IT equipment, you may have a belief that leasing IT equipment ends up being pricier than buying. Now, I understand why you might think that way. You have a budget to manage, and buying seems like a one-and-done deal. But let’s give it another thought.

Buying all the equipment together takes a big chunk from your budget, money that can be used for growing your business. Leasing can spread out that cost, and keep the cash flowing. It’s like turning a steep staircase into a gentle slope.

In short, you don’t have to slow down the growth of your company because a big part of your budget gets exhausted while buying IT equipment. You can opt for laptops on rent for businesses and use capital to grow your business.

Myth 2: You can’t lease the latest technology.

Fact: Leasing providers often offer the most up-to-date equipment, enabling businesses to stay current with the latest technology without making large upfront investments.

Image showing Myth and Fact about: You can't lease the latest technology

As CTO or IT head, you know the importance of keeping up with the latest trends and tech, and you also know that these come with a heavy price tag.

So, let’s throw a hypothetical into the mix. Let’s say your client comes up with a newer version of their CRM and it requires you to move from i5 to i7 processor-based systems. You only recently bought i5 laptops of the latest generation because when it comes IT equipment, buying for the future is always a costly proposition. Suddenly, the new and shiny laptops have either become obsolete or have significantly slowed down your employees, hampering their productivity. It’s not good for the moral of the employees either.

On other hand one could have bought i7s to start with but that would have increased the overall budget by at least 20%. Not an ideal scenario either.

In essence, it’s about getting the most mileage out of every rupee spent. And sometimes, hassle free IT rentals might just be the smarter route to that destination.

By the way if you want to read more about renting laptops, you can read here.

Myth 3: Renting IT equipment means you don’t own the assets.

Fact: Leasing arrangements can include options to buy the equipment at the end of the lease term or upgrade to newer models, giving businesses control over their IT assets.

Image showing Myth and Fact about: Leasing IT equipment means you don't own the assets

Do you realize most of the big companies in US including IT giants like IBM lease their equipment? It is because they understand It’s not about owning the equipment but about the value it brings to their organization. It is no surprise USA leasing and financing of it equipment has become a one trillion dollar economy.

But that does not mean if you have found a perfect equipment whether it’s a laptop or a server, you can’t own it. You are always welcome to discuss with us whether Long-term laptop rental deals are better for you or its better to go for rent to own equipment options.

Myth 4: Leasing is only suitable for large enterprises.

Fact: Leasing can benefit businesses of all sizes, from start-ups and SMEs to large corporations, by providing scalable and flexible IT solutions that match their unique needs and budget constraints.

Image showing Myth and Fact about: Leasing is only suitable for large enterprises

Consider a scenario where a CTO is managing a start-up or an SME. He might think leasing is a game only for big players. But, in truth, leasing is like a bespoke tailor, crafting solutions to fit businesses of all sizes, budgets, and needs. he can lease equipment that suits his company’s current needs and scale up as the company grows. It’s like renting a small office when starting out and moving to a larger one as the team grows. At Rentry, you can opt for budget laptop rental, mid-range laptop rental as well as high end laptop rental based on your business needs.

Myth 5: Leasing IT equipment is inflexible and restricts customization.

Fact: Leasing arrangements can be tailored to suit a business’s specific requirements, including custom configurations, add-ons, and flexible contract terms.

Image showing Myth and Fact about: Leasing IT equipment is inflexible and restricts customization

Quite the opposite. Let us say you have bought a desktop and you realize one of the App you are running on it requires a bigger display that the one you have purchased. Or you need GPU that performs faster than your current configuration. Once the purchase has been made, you are not left with many options.

Rentry provides you with flexible renting options, all you need to do is give us a call and we will happily send you the configuration you need.


Myth 6: Leasing IT equipment results in hidden fees and charges.

Fact: A transparent leasing agreement should clearly outline all costs, including any fees for maintenance, repairs, or early termination. Carefully review the contract terms to avoid surprises.

Image showing Myth and Fact about: Leasing IT equipment results in hidden fees and charges

It is normal to be vary of hidden costs. However, Rentry prides itself in having most transparent way of providing lease. And everything is clearly mentioned on contract. It outlines all costs upfront, including any fees for maintenance, repairs, or early termination. You can be sure that there will be no ugly surprises coming your way if you decide to work with us. In fact, if you are new to IT equipment rental, you may want to read on of our articles on laptop rental that explains the process of rental along with its benefits.


Myth 7: Renting IT equipment makes it difficult to manage software licenses and compliance.

Fact: Leasing providers can help businesses manage software licenses and maintain compliance with industry regulations, providing a more streamlined and hassle-free approach to software management.

Image showing Myth and Fact about: Leasing IT equipment makes it difficult to manage software licenses and compliance

As wholesome service provider for IT companies, we not only provide IT equipment but also software and applications that you need to run your business. E.g. our clients in Digital Advertisement industry lease licenses for Adobe and Microsoft products and have repeatedly mentioned how it has saved them lot of cost over the years.  We are among very few IT equipment vendors who can claim to provide wholistic IT equipment service including software rental services.

 Myth 8: Renting IT equipment creates a dependence on the leasing provider.

Fact: While renting IT equipment involves working closely with a leasing provider, this relationship can actually benefit businesses by offering access to expert advice, customized solutions, and ongoing support throughout the lease term.

Image showing Myth and Fact about: Leasing IT equipment creates a dependence on the leasing provider

Again, totally the opposite. Once we have delivered the equipment to you, there is no intervention from our end on how you are using that equipment. If anything, consider Rentry as a partner on whom you can count for expert advice, customized solutions, and ongoing support. It’s like having a trusted advisor on your team, helping you make the best decisions for your business.


In essence, these myths about IT equipment rentals, they’re just signposts at the crossroads of decision-making. If misunderstood, they can lead to unnecessary spendings. Leasing, like any tool, is as good as how we wield it. For people who have to decide on purchasing IT equipment, it’s about smart choices, about squeezing value out of every rupee, about riding the wave of innovation, without sinking the ship. It’s about flexibility, sustainability, and partnership. Let’s not let the myths veil the possibilities. After all, isn’t the future about making informed, strategic choices and not merely following the worn paths?

Laptop on Rent

The Definitive Guide to Laptop Rentals: Saving Costs and Boosting Productivity

Introduction: The Growing Popularity of Laptop Rentals

It was an unsettling time for Abhishek, an IT manager, as his company faced the harsh reality of downsizing due to mounting expenses. The storage room was filled with high-end laptops, once considered essential for the organization’s growth, now gathering dust. The significant initial investment in these devices weighed heavily on Abhishek’s mind. Could they have opted for renting laptops instead, saving the upfront cost and using it to fuel growth and meet unexpected financial challenges?

Renting laptops? Wait, can we do that? Yes we can and more and more businesses are opting for same. In fact in America equipment rental in general was a 87.5 billion dollar industry. And renting IT equipment had a big share in it.

But why rent a laptop for your business? Because laptop rentals are – a smarter, more flexible, and cost-effective solution for businesses seeking to stay ahead in the technology race. No longer restricted by hefty upfront investments and the burden of outdated equipment, companies are making great use of the benefits of renting laptops to meet their ever-changing IT needs.

In this article, we will explore what laptop rental is and why increased number of businesses are opting for same. We will also try to uncover some myths about laptop rental and then discuss most common benefits. We will explain a step by step process of renting laptop and also how to find right rental company for your business.

Understanding Laptop Rental: What it Means and How it Works?

Laptop rental is a service that allows organizations to lease laptops and other IT equipment for a specified period, providing the flexibility to scale up or down as needed. This innovative approach lets businesses access high performing laptops without the heavy upfront investments or the ongoing responsibility of maintenance and updates.

At Rentry, laptop rental follows an uncomplicated process that caters to businesses of all sizes:

  1. Select the appropriate laptops, considering your organization’s technical needs and project requirements.
  2. Decide for how long you need laptops for. Rentry offers competitive laptop rental prices for both short term laptop rentals as well as long term laptop rentals. In fact, Rentry is among very few companies that do not require a long-time commitment, so you can start for a small period and extend it as per your needs.
  3. Receive the rented laptops from us, pre-configured for immediate deployment.
  4. Utilize support and maintenance services throughout the rental duration, minimizing downtime.
  5. Conclude the rental by returning the equipment, and we will take care of the rest.

This infographic should help you keep steps in mind.

Infographic showing the steps involved in laptop rental, from start to finish.
Laptop rental: A step-by-step guide.

By renting, you can equip your team with high performance laptops, tailored to their specific needs, which doesn’t require a massive financial commitment or the headache of managing a fleet of devices. Rentry makes this a reality. With our affordable laptop rental services, we’re ready to cater to all your IT needs.

Myths that stop people from renting laptops

There’s a lot of misinformation about renting a laptop for business. So together let us look into these myths and check how true they are. Below are some prevalent myths and the actual facts you should know.

  1. The High-Cost Fallacy: Most common argument is that leasing costs more than buying. The reality, however, is different. Advancement in technology means equipment can lose its value even before it stops functioning. On the other hand, renting does not just free you from heartache of watching your equipment becoming obsolete; it also liberates your capital, paves the way for timely tech upgrade.
  2. The Outdated Tech Myth: Another widespread belief is that leased equipment is old and outdated. The truth is quite the contrary. At Rentry laptop rentals, we pride themselves on supplying equipment that meet your needs of today and not of past, allowing businesses to stay abreast of the latest advancements without hefty initial investments.
  3. The Ownership Misconception: There’s a common issue that leasing IT equipment leaves you without any ownership rights. While it is not a lie. It’s also a well understood fact today that value of equipment comes from the results it produces and not from its ownership. Also, if you take laptop on rental from us for a long period, we are open to shifting the ownership to you at the end of the contract period.
  4. The ‘Only for Big Businesses’ Myth: Some people believe that leasing is a strategy exclusive to large corporations. This couldn’t be further from the truth. Businesses of all sizes, from startups to SMEs to multinational corporations, can reap the benefits of leasing. Our industry offers scalable, flexible IT solutions that align with unique needs and budgetary boundaries. Compare it to renting space to run your business. Just like one can rent a small shop to a 20-story building, one can rent laptop based on their need.
  5. The Inflexibility Fallacy: Finally, there’s a myth that leasing IT equipment is rigid and prohibits customization. In reality, rentry rentals is happy to meet a business’s specific needs, including custom configurations, additional features, and adaptable contract terms. Also, consider a situation where you only need laptops for temporary usage, like a short project or to manage a short spike in work. Buying will never give you the flexibility but rental can provide you with temporary laptop rental.

In short, don’t let these myths deter you from exploring the benefits of renting your IT equipment. Renting is a cost-effective, and flexible solution that could be perfect for your business needs.

Benefits of Laptop Rentals

As organizations discover the merits of leasing equipment, they are embracing this flexible and cost-effective solution with open arms. Following is a list of five common benefits you can experience in renting laptops for your organization.

  1. Cost Savings and Reduced Capital Expenditure: When it comes to laptop rentals, one of the most attractive aspects is the ability to significantly reduce upfront costs. By turning those large initial investments into more manageable monthly expenses, companies can free up valuable capital. This saved capital can then be directed toward the growth of the company for creating better products or reaching new markets.
  2. Improved Productivity and Efficiency: you do not need to worry about a new expense every time your team struggles with a slow machine and malfunctioning equipment.
  3. Access to the Latest Technology: Laptop rentals keep your businesses at the forefront, providing access to state-of-the-art devices without the burden of costly upgrades.
  4. Customization and Scalability: Rentry is your perfect partner when it comes to scaling your business as we can quickly provide you with new laptops and other IT equipment whenever you decide to expand. Again, without incurring large upfront costs.
  5. Hassle-free Maintenance and Support: One of the most appealing aspects of laptop rentals is the peace of mind that comes with knowing maintenance and support are taken care of by the rental provider. With laptop rentals, Rentry takes care of maintenance and support, allowing your employees to focus on growing your business.

Guidelines for Selecting the Best Laptop Rental Company

Finding the right provider for your organizational needs is probably as crucial as finding a life partner. And equally difficult. But we are sharing 7 tips that can help you find a reliable partner. You may find us to be a little biased and that confidence comes from several reputed clients over the years.

  • Tip 1: Evaluate Your Business Requirements: Stay true to your needs. Instead of buying for the future or the past, embrace the flexibility of renting. With laptop rentals, you can upgrade as your requirements change, ensuring your technology is always up to date.
  • Tip 2: Check Their Industry Experience: Seek out providers with a formidable reputation. One sign of credibility is government projects, as these typically involve thorough due diligence before a company is awarded the contract.
  • Tip 3: Examine Their Service Area Coverage: If your business spans multiple cities, consider a provider with offices in those locations. Even if you’re not in multiple cities, a wide service area suggests a reputable and established company.
  • Tip 4: Assess Their Laptop Inventory Size: An ample inventory ensures your provider can accommodate short-notice requests and support your business as it expands. It also means you will not have to search for a new vendor when your needs grow.
  • Tip 5: Check for Additional Equipment Rental Possibilities: Opt for providers that offer more than just laptops. Seek out companies that can supply printers, servers, tablets, and MacBooks, ensuring you have a one-stop shop for all your technology needs. Present and future.
  • Tip 6: Understand the Rental Contract and Conditions: Do not get caught in an unnecessarily restrictive contract. Review the terms and conditions to ensure they are fair and don’t put undue pressure on you as a customer.
  • Tip 7: Evaluate the Quality of Support and Services: Quality service and support are paramount. Ensure your chosen provider is responsive and reliable, with a proven track record of keeping their clients satisfied.

By following these tips, you can confidently select a laptop rental provider that meets your needs and propels your business forward.


The choice to embrace laptop rentals is both wise and strategic. Laptop rentals are an opportunity for your organization to break free from the constraints of outdated technology, high upfront costs, and the hassle of maintenance. By opting for this flexible and cost-effective solution, you’re making a sound, logical decision that prioritizes your company’s needs and growth.

Remember, you’re not merely renting equipment, you are equipping your team with the tools they need to succeed in a rapidly evolving digital landscape. This isn’t just about renting laptops; it’s about embracing a mindset that values adaptability, efficiency, and continuous improvement.

Renting laptops from Rentry is not a mere transaction; it’s a strategic partnership. We help you equip your team with the necessary laptops to excel in their roles. We ensure that we work closely with you to understand your unique requirements, providing solutions tailored to your needs. We’re not just here to rent you a laptop; we’re here to be a part of your journey towards growth and success.

Desktop on Rent

Rentry Rentals Proudly Leads the Way in Gaming Laptop Rentals in 2023

.On a mission to provide its customers with an unparalleled Gaming laptop & Audio-visual rental experience, Rentry Computer leads the way in 2022 with incredible deals on gaming laptop on rent.

Elevating Events and Experiences with New Gaming Laptops

In 2022, Rentry has hit the ground running leading the way in gaming laptop rentals.  Rentry has hit the ground running, investing in its line-up of cutting-edge gaming laptop on rent  provide its customers with the best in audio-visual entertainment and gaming.

Recently, the company updated its line of gaming laptops to include the all-new Razer Blade 15. This is an advanced gaming laptop with superior performance specs engineered to offer gamers an unmatched gaming experience.

The Razer Blade 15 Advanced Gaming Laptop

Featuring cutting-edge graphics technology with the all-new NVIDIA GeForce RTX 3080 graphics card and boasting 8GB of high-performance VRAM. This laptop is designed to perform flawlessly. Combined with a 15.6” display running at 360 Hz in FHD. This screen ranks among the world’s fastest displays, making it a preferable choice for resource-intensive fast-action gaming.

Razer Blade 15 is an 8 Core Intel i7 processor running at a blazingly fast 2.3Ghz / 5,1GHz and featuring 32GB of dual-channel DDR4 RAM. Gamers afterward appreciate the 1TB SSD (M.2 NVMe PCIe 3.0 x4), the fastest solid-state storage on the market, as well as industry-standard.  There is Bluetooth connectivity for peripherals. For those who prefer a wired connection, the laptops support USB-C, USB, HDMI, and Thunderbolt connections to cover all the bases.

The Best Quality AV Equipment for Event Rentals

Be it for business or pleasure, a night of gaming with friends, or an event booth to showcase a new game or technology, Rentry has everything needed to deliver unbeatable and reliable performance that is nothing short of a ‘show stopper’.

Thoroughly tested and expertly maintained, Rentry has built a reputation on performance, reliability, and service, ensuring that equipment on rent performs to perfection no matter what is thrown at it.

Equipment Available for Rent Includes High-Performance Products Including:

  • Laptops
  • Desktops
  • TV/Monitors
  • Projectors
  • Audio
  • Printers/Copiers
  • Technology Accessories
  • And more…

Expert Assistance and Support

The rentry team is comprised of highly trained technicians and technology enthusiasts, dedicated to providing a world-class experience for customers. From account managers to technicians and delivery staff follow a customer-centric approach. Business is evident in its professionalism, support, and efficiency. Available 24/7 support. The team is always accessible to assist with any technical issue faced. After all our team working expeditiously to resolve that problem as soon as possible.

About Rentry Audio Visual Rentals

Headquartered in Franklin, MA, Rentry  Audio Visual Rentals services the greater Massachusetts area, and ships nationwide to service customers across the country.

Since its inception, the company has achieved a reputation as a leader in the audio-visual rental space & in offering world-class service and support. Rentry always serves innovative technology and industry-leading product rentals for any occasion or event.

Desktop on Rent

Rentry Expands its Electronic Segment with Laptop Rental Services

As part of its ever-growing plans and aim to make the renting experience exceptional – Rentry , India’s largest furniture rental firm, has added another category under the home appliances section. They now have added electronics – LAPTOPS!

Rentry has been a pioneer in the rental industry and has been providing customers with a huge selection of products for years. With the aim to further expand its services and add on to its furnishings and appliances collection, the company has now grown its appliances category. Rentry has added an “electronics” segment which includes laptops on rent as well as popular gaming consoles. Yes, even MacBook on rent in delhi are also available. It’s truly an excellent option for the people who want a high-performance laptop but drop their idea to get one because of their financial constraints.

Laptops are essential. People need them to get through the day, whether it’s for work, assignments, or working on their own thing. And when it comes to laptops, most of the customers think of long-term possession. If we look at the market, there are a plethora of laptop options. Each type of user can find multiple options according to their budget and style. However, this abundance makes choosing a laptop extremely difficult.

We can’t stress enough on how buying a laptop in one go can burn a hole in one’s wallet. Let’s break it down – To get a good laptop that fulfills all your requirements, either you need to have a huge amount or need to make a down payment and then pay heavy installments.

To eliminate this issue and free people from the headache of dealing with all that, Rentry`s decided to offer its customers laptop on rent in  Bangalore, Pune, Delhi, Noida, Gurgaon, Hyderabad and Ghaziabad.

Rentry has always believed in making people’s lives more comfortable and affordable. The team has always encouraged its staff to give an exceptional client experience by offering it all from home furniture, office furniture to home appliances fitness items. How would this new segment help people?

With the new addition to their website, the company is helping make people’s work or student lives more effectively affordable. Get high-performing laptop on rent in Bangalore, Mumbai, Pune, Delhi, Noida, Gurgaon, Hyderabad and Ghaziabad at affordable rates.

Laptops are extremely important in today’s work environment. Can you fathom going about your business, work, or college without one?  No, correct? But does your budget enable you to purchase a laptop with all of the characteristics you require to do your work? Designers, for example, require a high-performance laptop, and what better laptop than a MacBook? However, MacBook on rent  are prohibitively pricey. The solution, of course, is to hire a laptop. Renting a laptop computer might help you achieve your commercial or job goals and complete your tasks in a timely manner. You can receive your favorite laptop quickly now that Rentry provides Laptops for Rent from a range of manufacturers, including Dell and Apple.

Consider all the instances in which you might need to rent a laptop — there are plenty. Some people prefer the security of owning their own laptop. Others value the benefits of renting a laptop. A laptop rental may be appropriate for certain people, whether for personal use, work requirements, school, or meetings.

Why Get a Laptop on Rent?

There may be times when you really need a laptop for work or studies, and rent-to-own options are great for people not having the means to make a large purchase. Other circumstances need the utilization of a laptop as well. So, here are some reasons why you should rent a laptop instead of buying it.

  • Subscriptions are cost effective.
    One of the most important elements to consider when purchasing a laptop is price. Paying the total price for a laptop would imply a big chunk of money, even if the down payment is substantial. With this rental option, you can simply hire a laptop at a low monthly subscription fee.
  • You can upgrade the laptop whenever you wish.

Renting is the best option if you like to stay updated with technology and upgrade to a modern laptop on a frequent basis. Every year, you can easily upgrade to the latest versions with little effort. When you buy a laptop, upgrading to the latest variant every year becomes too expensive. Renting allows you to upgrade to the latest laptop model without spending a fortune. Have you seen a new model on the market and wish to upgrade? You may update your laptop whenever you like and at no extra cost with Rentry

  • There is no burden to resell.

Nothing depreciates more quickly than old IT equipment stacking up and eating up desk space. Electronics decline in value over time. Who wants to sell a laptop worth Rs 90,000 or more for Rs 25 – 30,000? We most emphatically do not. That’s not the situation when it comes to renting. Renting a Dell laptop or getting a Macbook on rent allows you to spend your money wisely while profiting from modern technology’s constant developments. This is because you will receive the most up-to-date operating systems during the rental term. Renting a new model, like a MacBook, also allows you to stand out from the crowd and show your customers that you are still current!

  • There are no restrictions or restraints.

When you buy a laptop, you are compelled to pay the EMI or a large sum of money, and you are locked with the system or the cycle for a long time since you cannot update it instantly, even if you want to. However, with Rentry you have the flexibility to change without feeling forced to use it for years.

Desktop on Rent

Workstation Computer & Electronics Products Rentals Market In-Depth Insights 2022 -2026

The study about global Electronics Products Rentals market is based on a segmentation of the industry that takes into account both economic and non-economic factors that impact market growth. The report contains a competitive landscape that ranks the leading players in the Electronics Products Rentals industry during the last five years based on new services provided like iPad on Rent, Desktop on Rent, Software on Rent etc . The study contains company profiles of the leading Electronics Products Rentals market participants, which include an overview, insights, product benchmarking, and a SWOT analysis. The study looks at emerging trends in the Electronics Products Rentals sector, as well as significant drivers, risks, and opportunities. The research contains information on the top manufacturers in the global Electronics Products Rentals market. The worldwide industry is classified into segments based on the sorts of commodities offered. According to the report, the sector led the Electronics Products Rentals market in 2021, accounting for the largest part of the global Electronics Products Rentals market, and will continue to do so in 2021.

Top Manufacturers in Global Electronics Products Rentals Market:

Meeting Tomorrow
inrent personal
Radio Rentals
RUSH Computer
A2 Computers
Red Cherry Computer Rentals
GSE Audio Visual
Hamilton Rentals
HardSoft Ltd.
MCR Rentals Solutions
Seattle Laptop Rentals
Mr Rental New Zealand

Type Analysis of World Wide Market:

Desktop Computers
Workstation Computer and Others

Segmentation of global Electronics Products Rentals market by application:


The Report Answers the Following Questions:

• What are the most lucrative business prospects available in the worldwide Electronics Products Rentals market?
• What are the most profitable company ideas for business executives in North America, Europe, APAC, Latin America, and other regions?
• What market forces are driving or hindering the global Electronics Products Rentals market?
• What are the worldwide Electronics Products Rentals market’s growth drivers, current Electronics Products Rentals market trends, and leading specialty companies?

Based on application, the global Electronics Products Rentals market is segmented into various application areas. The study focuses on and explores the application sector that is likely to drive the Electronics Products Rentals market share in the future years. The study discusses the primary growth drivers in this application sector. The report looks at the regions that will have the most revenue share of the worldwide Electronics Products Rentals market in 2021. According to the analysis, they are expected to continue their competitive edge over their competitors in the foreseeable future. The paper discusses the well-established infrastructure as well as a large number of Electronics Products Rentals businesses in these areas.

Classification of Electronics Products Rentals market items are Work Station on Rent and Smart Phone on Rent , their services depending on each segment. The report also discusses new business models and offers that market participants can develop. The research discusses new goods and services that are prospering in this rapidly expanding worldwide Electronics Products Rentals market’s economic climate. The forces that are expected to boost investment in the worldwide Electronics Products Rentals industry during the pandemic are explained in the report. The research explores how certain technological items, market tactics, or business models may benefit market participants.

Ask our Expert if You Have a Query at:

Objectives of the Electronics Products Rentals Industry Study:

– To comprehensively analyze the global Electronics Products Rentals industry domestic and international markets and suggests best destinations for future investments.
– To study the leading markets such a North America, China, Africa, Germany, APAC, and analyze them individually for a more granular view of their performance of each region in the Electronics Products Rentals market and the varying reasons for its positive and negative growth.
– To present the drivers of growth, latest developments, trends, challenges, Electronics Products Rentals market risks, and future opportunities.
– To study the competitiveness of the leading Electronics Products Rentals market players, along with profiling the key companies highlighted in the report.

Desktop on Rent

Why startups may want to rent hardware instead of buying it

The ability to rent all sorts of things is a logical step in the evolution of a subscription economy, but renting hardware wasn’t necessarily top-of-mind for startups until COVID-19 hit.

Pre-pandemic, a common step in the onboarding process at many VC-funded startups in the Bay Area called for new employees to visit the closest Apple Store with a company credit card so they could pick up a new laptop.

That practice stopped when offices closed, and as buildings sat empty, all those unused laptops, desktops, widescreen monitors and Aeron chairs began to look like a poor use of precious cash. At the same time, it became clear that remote work was here to stay – and that shipping devices to another country was expensive.

Working from home during the pandemic created tailwinds for hardware rental companies. But even with the perspective of a hybrid return to offices, there’s a case to be made for  renting not just software on rent, but also laptops, phones, or even furniture. What should your early-stage startup do?


“Don’t buy, rent,” reads the flyer of RENTRY, a leader whose founders I recently met at an event. But with SaaS now being mainstream, why does this need to be said? Because RENTRY doesn’t sell software subscriptions; it leases hardware to a range of clients, including startups.

From a financial standpoint, there’s a key difference between buying and renting: The former is a capital expense; the latter an operating expense. In some places, this makes a huge difference when it comes to the amount of value-added taxes a startup can deduct.

RENTRY’s home country, INDIA, is one of the locations where renting hardware is fiscally advantageous for startups. This aspect is less relevant in the U.S.

Bianco is the CEO of Graphite Financial, which provides startups with outsourced accounting and CFO support. But most of its clients “owe little to no tax” because “VC-backed startups are in growth mode and they are not yet profitable,” he said. If renting hardware makes sense for them, it’s not for the tax deductions.

If there are financial reasons for a startup not to buy its hardware, “it would be more about cash flow management,” Bianco said. But decapitalization is only a major concern “for very early-stage companies where cash is a scarce resource” or “if the amount of hardware being purchased is material to the company.”

Add in options like credit and BNPL, and it appears that the main advantage of renting hardware may not be financial. “For companies that have raised money, it’s definitely more about saving time,” Bianco said

Keeping it simple

Efficiency is a key success factor for startups, and it’s also the framework through which they can examine hardware rental.

According to RENTRY’s head of marketing, Kumar, hardware rental starts becoming relevant around the 10-employee mark. Under that threshold, startups might find it easier to buy hardware.

Things change once the team grows, especially if it’s distributed, Kumar said, adding that RENTRY is shipping devices all across Country.

“In a remote world, I can see a lot of value in a managed service that can make employee onboarding and offboarding easier – getting them their equipment on time, already set up, and ready to go on day one,” Bianco said. “Time is the most valuable resource in a startup, so if remote employees can get up and running faster and easier, I can see companies paying a premium for that.”

Remote teams are a core focus for Rentry, whose mission is to help its clients “set up, manage, and retrieve all the physical equipment their remote workers need to do great work from anywhere.” This includes hardware and a software platform to manage it.

“Successfully enabling remote workers requires software that ties into HR systems, IT provisioning systems.

These support, management and integration layers are one of the main differentiators for clients, compared to just buying hardware. This is also why this category has become known as “hardware as a service,” or HaaS.

This comes back to simplicity: Once your startup reaches a certain size, it probably makes more sense to buy embedded insurance and not have to deal with filing a claim yourself every time a device needs to be replaced.

Enabling fast growth

Time-saving aside, hardware rental clients are interested in the fact that it is flexible and scalable, Kumar said. This could be because they have surge periods – for instance, a company that needs powerful machines to do a lot of video rendering, but only every now and then.

Hardware rental is particularly relevant when companies anticipate bulk needs, perhaps because they are opening a division in a new market. HaaS can help them work around a large one-time expense, as well as potential supply chain issues.

Disrupted supply chains can also be a concern for startups that are hiring gradually, but fast. In this case, they could give their provider a heads-up without having to pay immediately – Kumar gave me the example of clients for which RENTRY is currently sourcing devices in anticipation of future needs.

In a context of fierce competition for talent, providing employees with costly and recent hardware can also act as a perk – much more so than a “bring your own device” (BYOD) policy.

For new hires with strong technological preferences, a device chosen by the employer might be a trade-off compared to being allowed to “bring your own environment,” a trend known as BYOE. But this is something that rental providers are prepared to address.

To ensure RENTRY knows about the employees’ preferred tech specs, client starts these discussions early on, RENTRY said. “Conversations with technical people about their future devices begin in the first interview of the selection process and are completed when they sign the job offer.

“For these profiles,” RENTRY continued, “we try to have all the information at least two weeks in advance.” But if clients fails to do so, RENTRY is here to help: The ability to replace a device with a different one without penalties is part of its value proposition.

Recent devices can help attract talent, but also become a competitive advantage for retention. When working in tech in the Bay Area, a recent viral tweet joked, “it’s easier to just get a new job than to stay long enough for a laptop refresh.”

Renting hardware can make renewals and upgrades more frequent, while still taking environmental concerns into account. “Returned devices are refurbished after a certified data erasure and can be used in a second lifecycle. If not, we will recycle the device,” RENTRY notes on its site.

It isn’t just returned devices that get refurbished; rented devices often are pre-owned as well. For instance, Delhi provider Grover tells its B2B clients that it rents out “new and as good as new products.”

This circular economy isn’t just more sustainable — it also helps keep rental prices down. Anyone who has participated in a trade show will tell you that renting equipment isn’t new. But when it came to tech, it used to be way more pricey than owning the same piece of hardware for a comparable amount of time. But a quick look at Grover’s consumer page shows that’s no longer the case, not to mention the option to purchase the device after a set number of months.

Security considerations

There are strong tailwinds for refurbished devices in the consumer market, but these might still raise security concerns for at least some startups.

Depending on your threat profile and the type of data you collect, you may prefer to own your hardware outright and in perpetuity. If you are still interested in renting, you might want to ask your provider not to send pre-owned devices and not to refurbish yours after use.

If you need sole control of your devices, you may also want to stay away from providers that provide “fleet management” services. But if that’s not a concern, it could also help you improve your security because, for example, you’d be able to remotely wipe a device that has been stolen.

More generally, the platform layer that comes with hardware rental can help you keep track of where your devices are, and with whom. This need became clearer with remote work, Kumar said. As startups lost the ability to visually control their hardware, they started requiring the type of device management that enterprises already used.

Selection criteria

For instance, HaaS is only a component of what RENTRY hopes to accomplish. Its mission is to “improve access to technology,” and this could take different forms, such as license management, training and advisory services.

“We hadn’t anticipated that many of our clients would be looking for advice on what to get,”Kumar said. Instead of requesting specific devices and quantities, they might ask what to get for 12 traveling salespeople, two developers and a video editor.

RENTRY had to adapt and provide its staff with additional training to make sure they have a deep understanding of the available technology and hardware options – which include computers and mobile devices, but also Servers and accessories.

Sales counseling might not be necessary for startups that already know their needs. But if you don’t, you’ll want to make sure that your hardware rental provider can go the extra mile and advise you whenever you are considering a new rental, as well as upgrades and downgrades. This could also let you test hardware you aren’t quite sure is worth the investment, without taking a financial risk.